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Sunday, September 9, 2007

Brands taking Asia by storm


clipped from www.synovate.com

Asia. Almost four billion of the world's people call it home. Its affluent and middle class consumer base is growing faster than any other across the globe. And brands, both local and global, are fighting for their place among its markets.

Together with leading media, advertising and marketing publication Media magazine and regional brand consultancy Asian Integrated Media Limited, Synovate takes an annual snapshot of which brands are doing well in the hearts and minds of the region's consumers. In a survey of nine Asian markets, we identified Asia's Top 1000 Brands for 2007.

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